Conversions are king in online marketing

Bryan Eisenberg's Persuasian Architecture® model helps companies improve sales by matching marketing messages to buyer behavior.

Bryan Eisenberg, 2009 Bolo keynote speaker, joins The Brand Show to
talk about converting consumer interest into sales. Co-author of bestselling
books “Call to Action,” “Waiting For Your Cat to Bark?” and “Always Be
Testing,” Bryan shares how he has helped clients such as Hewlett Packard,
NBC Universal, General Electric, WebEx, Overstock and Dell increase sales
through Persuasion Architecture®, an original approach to mapping customer purchase behavior.

• How to choose the most relevant messages to connect with buyers.
  
  
• How to understand consumers through social media.
  
  
• How to combat the pitfalls of persona marketing.

How does your brand move from conversation to conversion? Join us on our
LinkedIn group and share your thoughts.