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Whether you're the market leader or a local startup, The Brand Show offers ideas and insights to help you grow your retail brand. Through expert articles and thought-leader interviews, we look at the brands, trends and shopper marketing strategies that shape our retail world.

Entries Tagged: Niche Marketing

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The Brand Show special series on the pet industry begins February 25th.
Feb 23, 2010
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blog : Road Show

Teaching an old dog new tricks: How the $45B pet industry transformed and beat the economy.

In 2008 and 2009, scores of major retailers delivered a steady stream of bad news, from layoffs to store closings to bankruptcy. While the plagued economy has decimated the retail sector, one category remains seemingly unscathed by anemic consumer spending: the companion animal industry. March 25 – 27, 2010 independent retailers, distributors and mass–market buyers will gather in Orlando, Florida for the Global Pet Expo presented by the American Pet Products Association (APPA) and read more.