About The Brand Show

Whether you're the market leader or a local startup, The Brand Show offers ideas and insights to help you grow your retail brand. Through expert articles and thought-leader interviews, we look at the brands, trends and shopper marketing strategies that shape our retail world.

Entries Tagged: Retail

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Jay Howard started I.O. Metro after purchasing his first home and discovering a need for high quality, contemporary furniture at a reasonable price.
Aug 12, 2010
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podcast : Brand differentiation

Designing your way through the recession

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3 min 27 sec

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The Brand Show spoke to Jay Howard this week, CEO of I.O. Metro, a fast growing furniture retailer that prides itself on being different. The company has opened 21 stores in the U.S. within the past five years and saw an 80% sales increase in 2008 – the largest increase seen among independent furniture retailers. Learn how brand differentiation plays a role in the I.O. Metro growth strategy and why… read more.

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Kathy is the CEO and Chief Designer of Kathy Ireland Worldwide.
Jul 1, 2010
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podcast : Fashion retail

Who’s Kathy Ireland’s real boss?

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3 min 05 sec

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The Brand Show is excited to introduce a new format, customized for busy marketing professionals like you. Enjoy our condensed 3-minute take–away from our interviews with some of the most fascinating and successful brands.

This week we interviewed global home-fashion icon, Kathy Ireland from Kathy Ireland Worldwide (KIWW), to speak about her philosophy in leading a successful retail empire. KIWW currently ranks above brands such as Harley, Sony and Coca Cola on the Top 100… read more.

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Toby Bost is Chairman of LaJolla Group and CEO of each of the company’s apparel brands.
Apr 22, 2010
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podcast : Apparel licensing

A pattern for success in growing apparel brands

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24 min 33 sec

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La Jolla Group, Inc. (LJG) is a premier multi-brand apparel licensing company, with a portfolio of prominent brands including O’Neill Clothing USA, Rusty Clothing and Metal Mulisha Clothing. LJG applies its core competencies in design, marketing, sales, production, and distribution to each of its licenses to build a successful brand mix. LaJolla CEO, Toby Bost guides this collection of brands in financial performance, operations and product design. He speaks with The Brand Show about… read more.

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APPA President Bob Vetere is the chief spokesperson for the pet industry&squot;s leading trade association.
Mar 18, 2010
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podcast : Special series

APPA’s Global Pet Expo preview

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21 min 32 sec

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SPECIAL SERIES PART 4: TEACHING THE PET INDUSTRY NEW TRICKS

To access all interviews from the special series “Teaching the pet industry new tricks” visit twowest.com/specialseries.

Founded in 1958, the American Pet Products Association is made up of 1,000 pet product manufacturers, representatives, importers and livestock providers. Each year, this organization hosts the Global Pet Expo, the pet industry’s largest… read more.

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Jeff Fromm has been a driving force in the rapid growth of Three Dog Bakery since 2006.
Feb 26, 2010
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podcast : Special series

Three Dog Bakery’s recipe for success

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19 min 17 sec

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SPECIAL SERIES PART 1: TEACHING THE PET INDUSTRY NEW TRICKS.

To access all interviews from the special series “Teaching the pet industry new tricks” visit twowest.com/specialseries.

The all-natural pet treat segment is a $2 billion business that is expected to grow 18 percent in 2010. Since 1989, Three Dog Bakery has been a key player in this developing category providing wholesome, natural, oven-baked pet food products throughout the United States, China and Japan. Jeff Fromm, part-owner of the all-natural pet food retailer,… read more.

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The Brand Show special series on the pet industry begins February 25th.
Feb 23, 2010
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blog : Road Show

Teaching an old dog new tricks: How the $45B pet industry transformed and beat the economy.

In 2008 and 2009, scores of major retailers delivered a steady stream of bad news, from layoffs to store closings to bankruptcy. While the plagued economy has decimated the retail sector, one category remains seemingly unscathed by anemic consumer spending: the companion animal industry. March 25 – 27, 2010 independent retailers, distributors and mass–market buyers will gather in Orlando, Florida for the Global Pet Expo presented by the American Pet Products Association (APPA) and read more.

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Cathy Hoffman Glosser leads product licensing for the Trump Organization.
Jan 15, 2010
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podcast : Brand licensing

Donald Trump: The man. The myth. The brand.

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18 min 07 sec

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Real estate tycoon. TV star. Brand mogul. Donald Trump seems to be everywhere. And, if our guest has anything to do with it, his next stop is your house.

Cathy Hoffman Glosser, Executive Vice President of Global Licensing for the Trump Organization, joins The Brand Show to talk about Donald Trump: the man, the myth and the brand. Since joining team Trump in 2004, Cathy has expanded the brand’s product line to include clothing, mattresses, and most recently, home furnishings. Cathy shares how this larger-than-life brand has evolved to deliver… read more.

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Peter Green leads marketing at Geeks.com, an online retailer that offers highly-discounted technology products.
Nov 30, 2009
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podcast : E-commerce

Is Cyber Monday the new Black Friday?

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15 min 52 sec

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If you are shopping online today for great holiday deals, you are not alone. The National Retail Federation predicts “Cyber Monday” 2009 (the Monday after Thanksgiving) will catch the attention of more than 85 million shoppers. As consumer behaviors change, and e-commerce becomes the preferred method of shopping for many, retailers are being forced to evolve their online strategies. Peter Green, Director of Marketing for Geeks.com , shares how keeping costs low and focusing on customer experience has been instrumental in his company’s continuous, 13-year growth pattern.

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